The Business of Race: How to Create and Sustain an Antiracist Workplace—And Why it’s Actually Good for Business
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Introduction: Claiming a Lane Setting Expectations
Using The Business of Race as a Workbook
PART I THE BUSINESS CASE
CHAPTER 1 You Can’t Solve What You Don’t Discuss Why the Workplace Is the Perfect Place to Talk About Race and Racism
CHAPTER 2 Why Racial Diversity, and Why Now? A Competitive Advantage
PART II THE WORK BEFORE THE WORK
CHAPTER 3 Who Snuck the “E” Between the “D” and the “I”? The Evolution of DEI
CHAPTER 4 Shared Context The Evolution of Race
PART III YOUR INNER JOURNEY
CHAPTER 5 Consciously Competent Insights for Your Own Race Journey
CHAPTER 6 Thinking About How You Think Five Core Muscles
PART IV CULTURE AND LEADERSHIP
CHAPTER 7 Uncomfortable Truths and Fearless Leaders Lessons from The Matrix, Singapore, and Texas
CHAPTER 8 Like Any Other Strategic Priority Commitment, Specificity, and the Science of Small Wins
PART V NEW POLICIES, NEW PRACTICES
CHAPTER 9 Recruit Like Billy Beane Look for Talent Where Others Are Not
CHAPTER 10 Hiring Made Visible Individual Decisions, Institutional Changes
CHAPTER 11 No Secrets in Pay and Promotions Close the Wage Gap; Crack Open the Concrete Ceiling
CHAPTER 12 Building Strategic Partnerships Multiple Stakeholders, Multiple Pathways
PART VI PUTTING IT ALL TOGETHER
CHAPTER 13 Discovering Your “E” and Measuring Its Impact Insights from Companies Outside Your Industry
CHAPTER 14 Reimagining the Future The Power of Narrative
Additional Resources
Notes
In Gratitude
Index
In the business world, incident-driven, company position statements on Black Lives Matter or Stop Asian Hate are not proxies for the heavy lifting that will penetrate and sustain a shift in the status quo. Advancing racial equity to disrupt institutional racism requires more than a company-wide memo or a tab on a corporate website.
Businesses often water down, negate or skirt this reality by touting successes from its cousin —diversity. However, you cannot advance a strategy you do not name. The general term “diversity” enables that dynamic. It’s impossible to create an antiracist workplace when we avoid speaking the words ``race” and “racism.”
Co-authored by two business women, one Black and one White, The Business of Race can help us all prepare for this transformative work. Rather than diving headfirst with well-meaning but ineffectual efforts, we must first ready our organizations. The authors outline both the inner work (raising our own individual awareness and creating new ways of thinking and being), and the outer work organizations must undertake. This includes honest and often uncomfortable discussions. And carrying out as core to operational business strategy and performance, policies and practices to reimagine a racially equitable workplace.
Whether you’re a rising entrepreneur, a supervisor or manager, a leader of a large multinational company, or a frontline employee, you’ll find concrete actions in this essential guide:
- Why Racial Diversity, Why Now – A Competitive Advantage
- Commitment, Specificity, and the Science of Small Wins
- Uncomfortable Truths and Fearless Leaders
- Look for Talent Where Others Are Not
- No Secrets in Pay and Promotions – Close the Wage Gap
- Discover Your “E” and Measure its Impact