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Perfect Phrases for Fundraising

1st Edition
0071793739 · 9780071793735
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEPrecise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed.Perfect Phrases for Fundraising provides… Read More
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THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME

Precise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed.Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for:

  • Telephone soliciting
  • YouTube, Facebook, and Twitter
  • One-on-one meetings
  • Board of director appeals
  • Organization website campaigns