New Venture Creation: Entrepreneurship for the 21st Century

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December 6, 2011


Mixed media product, 608 pages


0078029104 / 9780078029103


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Main description

New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way – through text, case studies, and hands-on exercises – to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences.

Table of contents

Part I – The Founder Chapter 1The Global Entrepreneurial Revolution for a Flatter World Chapter 2The Entrepreneurial Mind: Crafting a Personal Entrepreneurial Strategy Part II – The Opportunity Chapter 3The Entrepreneurial Process Chapter 4Clean Commerce is an Opportunity Sea Change Chapter 5The Opportunity: Creating, Shaping, Recognizing, Seizing Chapter 6Screening Venture Opportunities Chapter 7Opportunities for Social Entrepreneurship Chapter 8The Business Plan Part III – The Founder and Team Chapter 9The Entrepreneurial Leader and the Team Chapter 10Ethical Decision Making and the Entrepreneur Part IV – Financing Entrepreneurial Ventures Chapter 11Resource Requirements Chapter 12Franchising Chapter 13Entrepreneurial Finance Chapter 14Obtaining Venture and Growth Capital Chapter 15The Deal: Valuation, Structure, and Negotiation Chapter 16Obtaining Debt Capital Part V – Startup and Beyond Chapter 17Leading Rapid Growth, Crises, and Recovery Chapter 18The Family as Entrepreneur Chapter 19The Harvest and Beyond

Copyright 2014 McGraw-Hill Global Education Holdings, LLC


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