Managerial Accounting

Have a Promotion Code?

Please enter it here:

Great deals and more!

Sign up for special offers, exclusive discounts, and new product announcements from McGraw-Hill Professional.



January 4, 2013


Mixed media product, 656 pages


0078025516 / 9780078025518


Your Price



Main description

Whitecotton, Managerial Accounting 2e and Connect present an integrated and proven solution designed to help attain course goals of student readiness and motivation, comprehension of content, and application of key concepts. Whitecotton, Managerial Accounting 2e addresses the reality of students taking the managerial accounting course: the majority of them will not become accounting majors and accountants; instead they will use accounting information in their professional lives to make business decisions. Therefore, the greatest challenges instructors have are to engage these students in the managerial accounting course, keep the students motivated throughout the course, and teach them accounting in a way that connects conceptual understanding to the real world, so students will be able to analyze and apply their managerial accounting knowledge successfully in careers as managers in the world of business. Whitecotton 2e will engage and motivate students by presenting accounting in the context of real, recognizable companies like Apple, Starbucks, and California Pizza Kitchen, then integrate those companies throughout the chapters. This will allow students to see accounting information being used to make real business decisions in companies that are part of their lives, helping them connect their learning to the real world.

McGraw-Hill Connect Accounting Plus provides a complete digital solution with a robust online learning and homework management system, an integrated media-rich eBook, assignable end-of-chapter material, algorithmic functionality, and reporting capabilities.

Contained within Connect Accounting is McGraw-Hill's adaptive learning system, LearnSmart, which is designed to help students learn faster, study more efficiently, and retain more knowledge for greater success. In addition, Guided Examples provide students with narrated and animated, step-by-step walkthroughs of algorithmic versions of assigned exercises.

Table of contents

Chapter 1 Introduction to Managerial Accounting California Pizza Kitchen Chapter 2 Job-Order Costing Toll Brothers, Inc. Chapter 3 Process Costing CK Mondavi Chapter 4 Activity-Based Cost Management Toyota Motor Company Chapter 5 Cost Behavior and Estimation Starbucks Chapter 6 Cost-Volume-Profit Analysis Starbucks Chapter 7 Incremental Analysis for Short-Term Decision Making Mattel Chapter 8 Budgeting and Planning Cold Stone Creamery Chapter 9 Standard Costing and Variances Cold Stone Creamery Chapter 10 Decentralized Performance Evaluation Apple Chapter 11 Capital Budgeting Apple Chapter 12 Statement of Cash Flows National Beverage Co. Chapter 13 Financial Statement Analysis Lowe's

Copyright 2014 McGraw-Hill Global Education Holdings, LLC


Before you can enjoy free downloads from McGraw-Hill Professional, we ask that you please provide your email address and country.

Yes, I want to receive other special offer.