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Designed for courses in Creativity, Two-, Three- or Four-Dimensional Design, Launching the Imagination offers a comprehensive framework on which students, teachers, and administrators can build. The approach in this third edition is refined, distilled, and updated, using over 600 examples drawn from traditional and contemporary sources. Interviews of artists and designers, known as Profiles, introduce students to working processes, career choices, and criteria for excellence from a remarkable group of masters.
Launching the Imagination is available in a comprehensive volume treating 2D design, Creativity and Problem-solving, 3D design, and time-based (4D) design; or in split volumes containing either 2D or 3D design, plus the material on Creativity and Problem-solving.
This edition of Launching the Imagination moves the content of the Core Concepts in Art CD-ROM to the Online Learning Center. With free access, this website, which engages students interactively with the elements and principles of art through numerous interactive exercises, has been re-organized and expanded.
Preface
Introduction
**PART 1: TWO-DIMENSIONAL DESIGN
*CHAPTER 1: BASIC ELEMENTS
Line
Shape
Texture
Value
Profile: Phillia Yi
CHAPTER 2: THE ELEMENT OF COLOR
Color Theory
Color Physics
Color Interaction
Defining Color
Color Schemes
Composing with Color
Color, Emotion, and Expression
Profile: Anne Baddeley Keister
CHAPTER 3: PRINCIPLES OF TWO-DIMENSIONAL DESIGN
Unity and Variety
Balance
Scale and Proportion
Rhythm
Movement
Emphasis
Profile: Bob Dacey
CHAPTER 4: ILLUSION OF SPACE AND ILLUSION OF MOTION
Creating the Illusion of Space
Animated Space: Constructing Mulan
The Illusion of Movement
Profile: Ken Stout
PART 2: CONCEPTS AND CRITICAL THINKING
CHAPTER 5: CULTIVATING CREATIVITY
Design and Creativity
Seven Characteristics of Creative Thinking
Goal Setting
Time Management
Profile: Nancy Callahan and Diane Gallo
CHAPTER 6: PROBLEM SEEKING AND PROBLEM SOLVING
Problem Seeking
Convergent and Divergent Thinking
Brainstorming
Visual Research
Variations on a Theme
An Open Mind
Habits of Work
Profile:Adam Kallish, Rodger Mack
CHAPTER 7: DEVELOPING CRITICAL THINKING
Establishing Criteria
Form, Subject, and Contents
Stop, Look, Listen, Learn
Types of Critiques
Developing a Long-Term Project
Turn up the Heat: Pushing Your Project's Potential
Concept and Composition
Accepting Responsibility
Profile: Heidi Lasher-Oakes
CHAPTER 8: CONSTRUCTING MEANING
Building Bridges
Purpose and Intent
Context
Connections
Aesthetics
Drama
Profile: Roger Shimomura, Ken Botnick
PART 3: THREE-DIMENSIONAL DESIGN
CHAPTER 9: ELEMENTS OF THREE-DIMENSIONAL DESIGN
Defining Form
Form and Function
Orthographic Projection
Degrees of Dimensionality
Line
Plane
Volume
Mass
Space
Texture
Light
Color
Time
The Complexity of Three-Dimensional Design
Profile: Rick Paul
CHAPTER 10 PRINCIPLES OF THREE-DIMENSIONAL DESIGN
Unity and Variety
Balance
Scale
Proportion
Emphasis
Repetition and Rhythm
Profile: Marilyn da Silva
CHAPTER 11: MATERIALS AND METHODS
Choice of Materials
Connections
Transitions
Traditional Materials, Contemporary Uses
Student Materials
Materials and Meanings
Profile: David MacDonald
CHAPTER 12: PHYSICAL AND CEREBRAL
Constructed Thought
Physical forces
Cerebral Qualities of Sculptural Objects
Contemporary Questions, Contemporary Answers
Expressing Ideas in Physical Form
Profile: Todd Slaughter
PART 4: TIME DESIGN
CHAPTER 13: ASPECTS AND ELEMENTS OF TIME
Building Blocks
Duration
Tempo
Intensity
Scope
Setting
Chronology
Schindler's List: Content and Composition
Profile: Sharon Greytak
CHAPTER 14: NARRATIVE AND NON-NARRATIVE
Tell Me a Story
Working with Multiple Images
Establishing Boundaries
Causality
Story and Style in Citizen Kane
The 15-Second Narrative
Non-Narrative
Profile: Michael Remson
CHAPTER 15: INTERDISCIPLINARY ARTS
Exploring the Visual Book
Installation Art
Performance Art
Advantages of Interdisciplinary Art
Profile: Samuel Yates
Key Readings
Notes
Glossary
Credits
Index
*Each chapter includes: Key Questions interspersed throughout, Summaries, and Key Terms
**Students who buy the Third Edition will have access to McGraw-Hill’s MyArtStudio, a website with dozens of interactions that allow students to study and experiment with various elements and principles of art, and to view videos of art techniques and artists at work. (This website is adapted from the Core Concepts CD-ROM of the previous two editions. The new online format is redesigned and is now even easier to use.)