Power Referrals

The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You

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Date

September 5, 2008

Format

Paperback, 192 pages

ISBN

0071597689 / 9780071597685

Edition Number
1

Language
English

Audience
Professional and scholarly

Imprint
McGraw-Hill

Publisher
McGraw-Hill

Country
United States

Copyright
2009

Dimensions
5.9 in Width x 0.46 in Thick

Weight
2.55 lb

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Your Price

$18.95



Overview

Build your own personal sales force--without spending any money!

Sales guru Andrea Sittig-Rolf pushes referral marketing to the next level with her proven Ambassador Method. Power Referrals teaches her step-by-step process of winning over and deploying an army of referral-givers that go out and actually do the selling for you--freeing up the time you need to grow your business. You'll learn how to:

  • Employ the ACT (Acquire, Cultivate, Teach) principle to build your Ambassador sales force
  • Convince referral-givers that your gain is their gain
  • Provide Ambassadors with the tools to promote and sell for you
  • Leverage Ambassadors to close more business than you thought possible

Comes with bonus online material for each chapter

“Follow Andrea Sittig-Rolf's strategies and you'll soon find both your personal and business lives improving exponentially."
-Tom Hopkins, sales trainer and author of How to Master the Art of Selling

"Andrea Sittig-Rolf's new book will unquestionably help you win more Ambassadors, which will give you an edge on your competition and substantially increase your sales and profits."
-Dr. Tony Alessandra, author of The Platinum Rule

“Wow, Andrea nailed it! Her insights are relevant, practical, and so true in today's sales world. Power Referrals is the secret sauce to achieving your next level of sales success!”
-Michael Norton, Chairman and Founder CanDoGo.com and president of Zig Ziglar Corporation

"Don't just read this book…use this book to get Power Referrals to the next VITO in your sales territory!”
-Anthony Parinello, author of Selling to VITO, the Very Important Top Officer

Table of contents

Contents
Preface
Acknowledgments
Chapter 1. ACT:Acquire, Cultivate,Teach
Chapter 2. Mindset
Chapter 3. Developing Ambassadors at Your Accounts
Chapter 4. Vertical Markets
Chapter 5. Channels
Chapter 6. Social Currency
Chapter 7. Self-Promotion
Chapter 8. Winning Ambassadors in the Press
Chapter 9. Leveraging Ambassadors to Close Business
Index

Biographical note

Andrea Sittig-Rolf is founder and president of Sittig Incorporated, a sales training and consulting organization.