The Micro Economy Today

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January 11, 2012


Mixed media product, 576 pages


0077416538 / 9780077416539


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Main description

Clear. Current. Connected to Today's Student. Schiller, The Micro Economy Today, 13e, is noted for three great strengths: readability, policy orientation, and pedagogy. The accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and market reliance to resolve the core issues of what, how, and for whom to produce. This strategic choice is highlighted throughout the full range of micro, macro, and international issues, and every chapter ends with a policy issue that emphasizes the markets vs. government dilemma. The authors teach economics in a relevant context, filling chapters with the real facts and applications of economic life. Schiller is also the only principles text that presents all macro theory in the single consistent context of the AS/AD framework.

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Table of contents

Part 1 The Economic Challenge Chapter 1 Economics: The Core Issues Appendix: Using Graphs Chapter 2 The U.S. Economy: A Global View Chapter 3 Supply and Demand Chapter 4 The Role of Government Part 2 Product Markets: The Basics Chapter 5 Consumer Choice Appendix: Indifference Curves Chapter 6 Elasticity Chapter 7 The Costs of Production Part 3 Market Structure Chapter 8 The Competitive Firm Chapter 9 Competitive Markets Chapter 10 Monopoly Chapter 11 Oligopoly Chapter 12 Monopolistic Competition Part 4 Regulatory Issues Chapter 13 Natural Monopolies: (De)Regulation? Chapter 14 Environmental Protection Chapter 15 The Farm Problem Part 5 Factor Markets: Basic Theory Chapter 16 The Labor Market Chapter 17 Labor Unions Chapter 18 Financial Markets Part 6 Distributional Issues Chapter 19 Taxes: Equity versus Efficiency Chapter 20 Transfer Payments: Welfare and Social Security Part 7 International Economics Chapter 21 International Trade Chapter 22 International Finance Chapter 23 Global Poverty

Copyright 2014 McGraw-Hill Global Education Holdings, LLC


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